
Support at FranchiseHelp
- Total activity 37
- Last activity
- Member since
- Following 0 users
- Followed by 0 users
- Votes 0
- Subscriptions 20
Articles
Recent activity by Support at FranchiseHelp-
What's the industry average around contact rate?
According to our latest research (Spring 2021), lead contact rate for first touch hovers around 20%. That's across the board for sales in general, not just for franchising. Please note that auto-re...
-
What should I track in my CRM?
Track. Everything. Entirely through your funnel. The more data the better. Here are a few suggestions of what you should track for each lead: Time of lead creation First call attempt timestamp Sub...
-
How do I pick a liquid capital level, and where should I set it?
A franchise brand's Liquid Capital Requirement is the amount of money that a potential franchisee needs to have ready access to in order to open a new location. Each brand is different, but most fr...
-
What's the industry average for lead conversion rate?
Conversion rate from lead to deal can vary widely among different brands, based on factors like the sales team's followup process as well as brand factors. However, the rule of thumb average across...
-
Where do my leads come from?
We use a variety of marketing techniques to drive traffic to FranchiseHelp.com. Here's an overview video to see the whole process: From there, the vast majority of our users funnel through the fr...
-
How should I be following up with leads?
Automation and personalization are key. Especially if you get ghosted. First touch to lead time is instrumental in selling franchises. It's essential that you contact every one of your leads quickl...
-
What is the FOD (Franchise Of The Day)?
We send a daily email series to our subscribers, featuring one of our franchise clients. This is called the Franchise of the Day (FOD). This email exposure is included in your lead package at no ad...
-
How do I set up my profile?
The absolute minimum info required is Liquid Capital Requirement, geo targeting, logo, short description, and lead delivery email addresses. However, the more informed we can make our audience abou...
-
How many leads do you need to make a deal?
Our recommended starting lead volume of 100 leads for a 3 month term is set up to support the notion that it can take a few hundred leads to make a sale. In short, in depends. What’s your follow up...
-
How do delivery emails work?
FranchiseHelp clients often ask how they can set up, edit and test leads. This process is simple: Send Ilana (ilana@franchisehelp.com) the email address(es) to deliver leads. She will send a test ...