We send a daily email series to our subscribers, featuring one of our franchise clients. This is called the Franchise of the Day (FOD). This email exposure is included in your lead package at no additional cost.
The FOD content is written in house by our marketers and account managers to provide our own in-depth information to our users. We of course welcome our clients' feedback on what we have written! Your FOD content is featured in emails to clients, as well as in the Questions and Answers section of your brand profile on FranchiseHelp.
The Four Questions for the FOD (Franchise Of The Day) are as follows:
- What is it?
- How does it make money?
- Who is it for?
- What would you do as a franchisee?
Here's a sample of a FOD email featuring one of our clients: